Publications

Levers supporting tariff growth for water services: evidence from a contingent valuation analysis  (2018)

Authors:
Guerrini, Andrea; Vigolo, Vania; Romano, Giulia; Testa, Federico
Title:
Levers supporting tariff growth for water services: evidence from a contingent valuation analysis
Year:
2018
Type of item:
Articolo in Rivista
Tipologia ANVUR:
Articolo su rivista
Language:
Inglese
Format:
A Stampa
Referee:
Name of journal:
JOURNAL OF ENVIRONMENTAL MANAGEMENT
ISSN of journal:
0301-4797
N° Volume:
207
Number or Folder:
C
Page numbers:
23-31
Keyword:
Tariff sustainability, Investment improvement,Service quality, Privatization, Customer, Information campaign
Short description of contents:
The backwardness of the water utilities sector necessitates urgent investment in infrastructure to improve water quality and efficiency in water supply networks. A policy of tariff growth represents the main source to sustain such investments. Therefore, customer engagement in the form of willingness to pay (WTP) is highly desirable by water utilities to obtain social legitimization and support. This study examines the determinants of consumers' WTP for improvement programs for three drinking water issues: quality of water sources, renewal of water mains, and building of new wastewater treatment plants. The study is based on a survey conducted among a sample of 587 customers of a water utility located in the province of Verona in the north of Italy. The contingence valuation method is used to measure WTP. Specifically, an ordinal logistic regression model yields the following significant determinants of WTP: quality of water and services provided, preference for privatization of the water utility, sustainable consumption of water, and some socio-demographic variables. The findings provide interesting insights into the drivers of WTP as well as managerial recommendations for water utilities. In particular, the findings show that water utilities need to improve service and water quality to increase customers' acceptance of tariff growth. In addition, utilities should invest in customer education and communication activities focusing on specific age groups (e.g., older customers) to enhance their WTP. Finally, communication strategies should reinforce the possible role of liberalization and privatization in supporting infrastructure investments.
Product ID:
99206
Handle IRIS:
11562/969761
Last Modified:
November 18, 2022
Bibliographic citation:
Guerrini, Andrea; Vigolo, Vania; Romano, Giulia; Testa, Federico, Levers supporting tariff growth for water services: evidence from a contingent valuation analysis «JOURNAL OF ENVIRONMENTAL MANAGEMENT» , vol. 207 , n. C2018pp. 23-31

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